Personalisation Experience
enters its third round

The Personalisation Experience will open its doors for the third time from 6 to 9 May 2025 in Berlin. Visitors who want to discover innovations and new trends in personalisation technology will be able to exchange ideas with numerous exhibitors and thought leaders. The event aims to bring together brand owners, retailers, advertisers and agencies who want to improve their product offering through personalisation and are looking for print service providers, OEMs and software providers.

 

The event consists of three elements: an exhibition area showcasing the latest innovations in digital print personalisation, a SmartHub showcasing the Smart Factory, and the SmartHub Conference with daily seminars. In the Personalisation Experience exhibition area, visitors can experience the latest innovations in personalisation up close. Confirmed exhibitors at the Personalisation Experience include: Antigro Designer, Konfigear, ip.labs, Printess and Printbox.

 

In addition, visitors will be able to see numerous personalisation solutions from various exhibitors in eight halls, including: 3M Deutschland GmbH, Adobe Inc, Agfa NV, Berger Textiles, Brother Internationale, ColorGATE, Drytac Europe Ltd, Durst, EFI, Enfocus, Epson, Georg+Otto Friedrich GmbH, Inkcups, Kongsberg Precision Cutting Systems, Metamark, Orange Tree Garments, PrintFactory and Roland.

 

In addition to the exhibition area, the Personalisation Experience also offers the new SmartHub feature with a Smart Factory and the SmartHub Conference. The Smart Factory is an area with live demonstrations of smart and intelligent manufacturing. The latest on-demand technologies from the fields of garment finishing and production as well as interior design will be presented. In addition, special guided tours will highlight the business opportunities offered by personalisation. The daily SmartHub Conference will cover topics and trends such as AI, automation and sustainability as well as insights into real customer experiences with personalisation. Speakers from the following companies have confirmed their participation to date: Cloudprinter, EFI, Jubels, McGrew Group, Nutshell Creative, Printerpix, Printfab fabisimo.com, XMPie and Your Surprise.

 

Duncan MacOwan, Head of Marketing and Events at FESPA, explains: “We are delighted that the Personalisation Experience is now in its third year. The success of the event over the last two years confirms the desire for an event of this type. The combination of exhibitor space, interactive offerings and conference programme means that there is something for every visitor who wants to discover the benefits of personalisation. It is pleasing to see not only the Personalisation Experience exhibitors but also some of our Global Print Expo exhibitors showcasing personalisation solutions, demonstrating the growing demand for customisation in the speciality print industry.”

 

FESPA

FESPA is a trade association founded in 1962 and organises exhibitions and conferences for the screen and digital printing industries. FESPA’s twin aims are to promote screen printing and digital imaging and to share knowledge of screen and digital printing among its members around the world to help them expand their businesses and keep them informed of the latest developments in their fast-growing industries.

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