SCREEN has appointed Bobby Grauf as its new Regional Sales Head for the UK and Ireland. Grauf will represent all of SCREEN’s inkjet printing solutions with a focus on growing the commercial print market using Truepress JET digital technology.
With over three decades of experience in the printing industry, Bobby brings a wealth of knowledge and expertise to the role. His career has spanned newspaper and commercial printing, prepress systems, large format printing and global B2B sales. ‘Printing has always been a key means of communication with the world for me,’ says Grauf. “It is omnipresent – and will remain so. That’s what makes this industry so fascinating. SCREEN has always been a highly respected company for me. Its machines are known for their productivity and reliability, and its continuous innovations are driving technological development in digital printing. To now be part of this company myself and to be responsible for such an important market is a real privilege for me.”
Bui Burke, Senior Vice President Sales at SCREEN Europe, welcomes Bobby saying: “The UK market remains one of the largest print markets in Europe and is characterised by a high level of openness to digital innovation. With his extensive market knowledge and digital print expertise, Bobby Grauf is the ideal person to take SCREEN’s commercial print solutions to the next level.”
In his new role, Bobby’s strategy is to further expand SCREEN’s visibility and market presence in the UK and Ireland. ‘Our portfolio is based on proven technology that is constantly being further developed,’ emphasises Grauf.
Screen Europe
SCREEN Graphic Solutions Co., a subsidiary of the Japanese SCREEN Holdings, is one of the world’s largest manufacturers and suppliers of system components for the prepress and printing industry. Its product range includes the Truepress JET series of large-format inkjet printers, Truepress LABEL UV inkjet label presses, Truepress PAC sheetfed and web presses, the Equios workflow system, RIPs and platesetters.
