Kornit Digital LTD, a global pioneer in sustainable, on-demand digital technologies for fashion and textile production, has announced that American Classics Apparel, Inc. a leading wholesaler of licensed music, film and gaming apparel, has deployed the Kornit Apollo platform. This direct-to-garment package will ensure the company’s transition from traditional screen printing to high-speed digital production.
Headquartered in Hanceville, Alabama, American Classics has been a trusted name in licensed apparel for nearly three decades, featuring iconic designs from popular brands in music, film and television. The products are sold through retailers such as Walmart and online platforms and are synonymous with excellent fan merchandise. Kornit Apollo, in addition to Kornit Atlas MAX POLY production, and a range of other Kornit direct-to-wear systems enable the company to deliver faster and more efficiently.
New standard for licensed apparel
‘For years, our partnership with Kornit has allowed us to integrate state-of-the-art, on-demand digital production into our operations,’ said Greg Brown, Vice President at American Classics Apparel, Inc. ’Now, as demand for our licensed apparel skyrockets and labour becomes scarce, Kornit Apollo comes at just the right time. This innovative platform gives us the speed, flexibility and efficiency we need to scale while maintaining the superior quality our customers expect. It really is a game changer for our business.’
The future of licensed apparel production
‘In the world of licensed apparel, speed to market is key – yet quality must come first,’ said Ronen Samuel, Chief Executive Officer at Kornit Digital. ‘American Classics has always set the bar for fan-driven apparel, and the launch of Kornit Apollo is a bold step forward. With this powerful system, the company is able to deliver industry-leading turnaround times and unparalleled quality while overcoming regional labour challenges. We are proud to support the company as it embarks on its next chapter of innovation and growth.’
Kornit Digital
Kornit Digital (NASDAQ: KRNT) is a global leader in sustainable, on-demand digital fashion and textile printing technologies. With complete solutions, including digital printing systems, inks and consumables and a global ecosystem for workflow and fulfilment management, the company is considered a pioneer for the fashion industry. Headquartered in Israel, Kornit Digital has offices in the US, Europe and Asia-Pacific and customers in more than 100 countries worldwide.
