This summer, textile wholesaler Cotton Classics launched its collaboration with the merchandising brand TRUE BLANKS by H&M Group and the 25 trendy styles from True Blanks are available throughout Europe via the Cotton Classics webshop.
True Blanks is packed with details that will make your merch stand out from the crowd. You can choose from the classic Essentials collection or the ultra-modern styles of the Contemporary line. In addition to menswear and womenswear, there are also children’s and baby collections as well as an accessories line, all of which are produced by the H&M Group with a focus on quality and fashion trends. The True Blanks collections are made from 100% organic cotton, are partly supplemented with recycled polyester and are explicitly designed for individualisation and finishing.
Wolfgang Horak, Managing Director and founder of Cotton Classics: ‘The collaboration with the H&M Group is an exciting step for us. We are convinced that the manufacturer’s brand awareness and expertise in production and design will open up a wide range of new opportunities for our customers’ business. This partnership also strengthens our commitment to environmentally conscious fashion.’
Dinesh Nayar, Managing Director at True Blanks: ‘We are excited to partner with Cotton Classics and expand our distribution in Central and Eastern Europe. This collaboration will allow us to bring our innovative designs and sustainable fashion to a wider audience. We look forward to a successful partnership that will expand our presence in the European market and create exciting growth opportunities.’
Cotton Classics
Cotton Classics, headquartered in Schwadorf, Austria, was founded in 2000 by Wolfgang Horak. More than 170 employees handle well-known textile brands and sales in 38 countries. Cotton Classics has branches in Germany, Austria, the Czech Republic and Switzerland. In its own logistics centre, the distributor manages more than 3,500 products in over 100,000 article variants with the help of state-of-the-art warehouse technology. Two hydroelectric power plants and a photovoltaic system produce clean electricity for operations 365 days a year.
True Blanks
True Blanks is a fashion label that uses 100% organic cotton and recycled polyester and is produced exclusively for textile merchandise. It draws on decades of knowledge and development in the fashion industry. True Blanks garments are the result of rigorous R&D processes to optimise them for premium quality printing results.
